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Desk with Book

Projects

Please click on the titles to review a variety of projects that I have led. 

Mayor Michael Owens and his mom, Claudette, shared their commitment to giving back to Cobb County in this heartwarming story.  I wrote the article and the social post.

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In August 2021, federal officials visited with Wellstar leaders to learn about the impact of COVID-19 in addition to updates from government relations leaders. I drafted the remarks. 

Microphone

The Wellstar Media Room page on wellstar.org was created with my input and updated regularly with the latest news I provided on a regular basis. 

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To combat misinformation and spread the most updated information on COVID-19, five health systems joined with Wellstar to get the word out. As a member of the planning team, I provided input and feedback on all messaging and tactics. 

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Mary Chatman, executive vice president of Acute Care Operations, was recognized by LiveSafe Resources at the annual Tribute to Women event. I drafted the nomination and the social post. 

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As part of the school's rebranding effort, a new viewbook was created to share the updated narrative and branding.  I was involved in the planning, editing, and distribution of this piece.

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Tim Ratliff, a Wellstar patient and cancer survivor, and Dr. Steve McCune, a Wellstar physician, spoke with Georgia Trend about immunotherapy. I pitched the story and arranged the interview. 

Syringe

Jill Case-Wirth, chief nurse executive, participated in an American College of Healthcare Executives podcast and an interview on leadership. I managed the preparation and messaging for both.

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Wellstar and five other metro Atlanta health systems held a joint press conference in August 2021. I coordinated with other systems in the planning phase and drafted Dr. Branstetter's remarks. 

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When Wellstar's President and CEO and a longtime nurse were both inaugurated into the Georgia Nursing Hall of Fame, our team distributed this release. I drafted the award nominations, the release, the acceptance remarks, and the social post. 

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Dr. Paula Greaves, Chief of Women's Health at Wellstar, was recognized as one of Atlanta Magazine's Women Making a Mark. I drafted the nomination, supported her during filming, and staffed the photo shoot. 

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The Walker website was redesigned to reflect our new campaign and illustrate the school's culture and strengths. I led the project and hired a firm, Finalsite, with extensive experience in school websites.

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© 2024 by Kristy Helms. All rights reserved.

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